Thursday, April 16, 2020

Blogging in the age of Covid-19

It appears my first blog post comes after a whole quarter year has passed and amidst a global pandemic. Alas, the Winter was brutal for business and we were really coming out of Winter with some work lined up and heading into the major building season. All hope is not lost but it'll make for some excruciating long days in the Summer to make up the difference. We were on a formidable earnings projection path when this all screamed to a halt. So I though I'd take this time to revisit the blog since the blog was originally the birth child of the Great Recession and one of my outlets into writing, documenting and diversifying.

With that being said, as an entrepreneur it's me default to immediately look for some positive spin, "the play". After the Great Recession I took many lessons from that experience and looked to incorporate them into my future plans. I guess it's the logical progression along with my running injury posts that an injury will always heal but the scar shall remain. With that being said (yeah, that saying gets on my nerves a little bit too, but it's a verbal segue) I've tried to diversify my revenue streams as much as possible. I'm still working on taking the YouTube channel mainstream so please Subscribe to that and help me get some numbers up, we've done a couple of small brand deals and are getting into tool and equipment reviews, and we should have some brand deals coming down the line. I've divided the channel by labeling the titles as they would appear in a playlist (they're also arranged by playlist) and we're going to be uploading more Home Renovation videos as we complete our projects. Those will have a long video and a short explainer video, the short explainer video will also be placed on our new channel through Spatial Recognition. I hope to take both channels in similar directions but with slightly different intentions. JasonMichaelKotarski will continue to be broadly defined and random as my interests and Spatial Recognition will be both explanatory and showcase our business of Residential Commercial Design | Build, Planning, and Historic Preservation. The goal is take the Spatial Recognition channel into a transition as we visit Cultural Sites, Historic Preservation Projects and launch our non-profit foundation for traditional building practices for both historic sites as well as home owners. Spatial Recognition will also be launching an Environmental Planning element for Natural Resources as well as Landscape Design. 

This hiatus has also given me the chance to get back to The Farming Prospectus and start building up inventory for the Nursery. The goal is tri-part, 1) to establish a plant nursery for sales that offsets the costs of product acquisition for the Orchard (the Orchard offers Market Grade produce but more importantly on site product for WellHaus Winery, 2) create a native plant inventory for Spatial Recognition clients, 3) serve as a future Educational Events Centre.

My goal has been to use our current property as a prototype and upscale that as funding and land becomes available. I am creating analysis on scaled increments of 5 acres (current land costs have our ceiling at only 20 acres, best case scenario)

So keep up to date, I'll be adding inventory to my Amazon store as I finish them, creating content on YouTube, adding merchandise including logo shirts and hoodies.

Hopefully, we'll rebound from this and get financing for some property development so we can transition into a Development Corporation as well as Professional Services.........